A Creative Partner for Imaginative Brands Who Dare to Dream
Make the World Your Billboard With Our Out of Home Advertising Company
Maximum visibility. Off-the-charts brand awareness. Total brand recall. That’s what our out of home advertising company delivers. From billboards to bus stops to subways to… bathrooms, the possibilities are endless.
When it comes to truly making a lasting impression on consumers and connecting with them in their natural environment, out of home, or OOH, advertising is unequaled.
With outdoor advertising, you make the world your ad space, where the boundaries of ingenious marketing and everyday life are blurred.
Reach consumers in the places they frequent the most. Mall advertising, airport advertising, bus advertising, and outdoor advertising in the middle of Times Square. Everywhere is game.
Partner with our leading outdoor advertising company to bring your brand visibility and engagement to new heights.
We boldly went where no man has gone before with this outdoor advertising campaign. Animated bus shelter advertising and digital billboards smack dab in Times Square were just a couple of ways we made jaws drop. The 3d billboard creates an optical illusion where the image seems to jump out of the screen. To top it off, we invited Trekkies from all over New York City to participate in an unforgettable episode launch.
The Misery Index: Subway, Billboards, and Bathroom
Digital & Social Campaign
With outdoor advertising that targeted consumers as they moved through their day and in the most intimate of places (it doesn’t get much more intimate than a bathroom urinal), The Misery Index campaign was truly inescapable. We matched boundary-pushing creatives to hypertargeted placements for you-can’t-ignore-this campaign.
We created a maximum atmosphere for this eerie new rendition of the Stephen King classic with digital subway posters, transit advertising, and large-scale billboard advertising that consumers couldn’t turn away from.
Billboards are the most classic out of home advertising option.
Top outdoor advertising companies like Lamar Advertising Company, Outfront Media, Adams Outdoor Advertising, and previously Burkhart Advertising, which Lamar Advertising has since acquired, all have opportunities for you to use this type of outdoor media.
There’s even a daily news source, Billboard Insider, that’s 100% devoted to covering billboard advertising topics.
But if we’re being completely honest, many billboard outdoor advertising campaigns are a little bland.
Sure, they do a reasonably good job at capturing attention. However, many fall short of building serious brand awareness, eliciting brand recall, and achieving what’s most important — getting consumers to take action.
Well, that’s not the case with us.
At NeoPangea, we like to think of ourselves as an advertising agency that takes billboard advertising from boring-boards to breathtaking-boards. Our goal as a creative billboard company is to rule the streets.
To do that, we use a mix of traditional and digital out of home billboard advertising that goes for the jugular while still keeping it classy.
From kid's cartoons to summer blockbuster movies, we’ve partnered with big-name brands like Paramount+, TBS, and CBS to create astonishing billboards that have brought insane exposure.
And we can help you do the same with both traditional and digital out of home billboard advertising.
Forget about standing out from the competition. Make your brand a cheetah among a herd of zebras.
Subway & Bus Stop Ads
Think public transportation is just for sweating it out in cramped, crowded conditions and hoping the stranger next to you doesn’t launch into a monologue about their life story? Think again
Transit advertising is a gold mine for out of home advertising, which is why brands like Outfront Media and Yours Truly fully leverage its power. Subway walls, subway cars, bus stops, and even street furniture are all perfect for getting hyper-targeted messaging in front of your audience.
In one of our favorite OOH advertising campaigns promoting TBS’ show The Misery Index, we plastered up digital signage on subway walls with juicy, eye-popping visuals that commuters couldn’t ignore.
We also place ridiculously relevant ads in subway cars that passengers couldn’t get out of their heads.
The world truly is your canvas with this outdoor advertising medium. And we’re ready to help your brand reach more of your audience while making the monotonous daily commute a bit more exciting.
Urinal Stalls & Gas Stations
Wait…urinal stalls? Yep, that’s right.
Here at NeoPangea, we don’t just like to think outside the box. We like to blow the box to smithereens. And what better way to do that and let our creativity run wild than to deliver ridiculously targeted outdoor advertising where it’s completely inescapable?
Also for The Misery Index campaign, we let it rip by giving consumers options to choose between different misery-inducing scenarios like having their retainer fall in the urinal they’re currently using or having their first-round draft pick retiring.
And let’s not forget gas stations. The minute or two window customers spend filling up their gas tank presents a golden opportunity to expand a digital advertising campaign and dramatically boost brand awareness.
Many brands in the outdoor advertising industry like Lamar Advertising and Outfront Media offer robust digital OOH media, but nobody gets in the trenches like NeoPangea does.
Coordinate With Online Presence
On its own, OOH advertising packs a punch.
But to get the absolute most out of an OOH campaign, you’ll want to coordinate it with other formats in your collective marketing strategy, with website design, animated banner ads, social media, and mobile app ads being prime examples.
That’s what experts from the Home Advertising Association and the Outdoor Advertising Association suggest. And that’s the philosophy we follow.
As a media owner, it’s all about reaching your audience across a wide variety of mediums with multiple touchpoints that they can’t forget.
If they only see an OOH ad once on a billboard, they may take a glance and move on with their day. But if they see your brand front and center with outdoor advertising as well as online, in mobile games, and even in bathrooms, you can bet it’s going to stick.
And that’s where we come in as a digital media company.
We may not be the largest outdoor advertising company, but our nimble scale is full of A-List talent that can deliver the brainsploding creatives your next campaign needs.
From websites and programmatic advertising to digital out of home advertising to motion graphics and even AR/VR, we offer a smorgasbord of services that can catapult your brand into the stratosphere.
