Below are the currently available Format/Germination Types that can be assigned to individual Project Resources.
If you need a new Format/Germination Type that is not listed below, please run the new type by the appropriate stakeholder(s) prior to requesting the addition.*
*This is to prevent duplicative and/or cross-pollenated types within the system.
- 3D Volumetric Display
- Alternate Reality Campaign
- Animation
- Anti-Promo
- Application
- AR Game
- AR Portals
- AR Promotion
- Artificial Intelligence
- Augmented Reality
- Augmented Reality Experience
- Augmented Reality Game
- Augmented Reality Portals
- Augmented Reality Promotion
- Brand Campaign
- Branding
- Campaign
- Digital & Social Campaign
- Digital Advertising Campaign
- Digital Signage
- Facebook App
- Feature Film
- Game
- Immersive Exhibit
- Immersive Experience
- Installation
- Interactive Exhibit
- Interactive Exhibit Installation
- Interactive Installation
- Interactive Video
- Live Event
- Marketing Collateral
- Microsite
- Mobile App
- Motion Graphic
- Multimedia Exhibit
- Museum Experience
- Network ID
- Network Promo
- Photographs
- Podcast
- Promo
- Public Access
- Rich Media Campaign
- Robotics Experiment
- Short Film
- Show Graphics
- Social Media Content
- Television Campaign
- Television Commercial
- Title Sequence
- Trade Show Booth
- Voice & Identity
- Web Experience
- Website